Here at Real Living, we want to give you the information you need to effectively buy and sell your home. In an effort to do this, we've asked agents from some of our top offices in Columbus to relay their most valuable real estate advice.

Here at Real Living, we want to give you the information you need to effectively buy and sell your home. In an effort to do this, we've asked agents from some of our top offices in Columbus to relay their most valuable real estate advice.

Kathy Greenwell of Kathy Greenwell & The Greenwell Group has been in real estate since 1995, and she is devoted to bringing strong ethical values, integrity, honesty and fairness to each and every one of her clients. Not only is Kathy one of the top-three real estate agents in the Real Living network, but she is also ranked in the top 1 percent of central Ohio agents.

Harley: Where in Columbus do you predominantly work?

Kathy Greenwell: I find myself primarily working with clients in the Westerville, southern Delaware County and Powell areas.

Harley: I understand you've been in real estate for about 13 years. What has kept you in the real estate industry this long? What is the best thing about your job?

Kathy Greenwell: I love every aspect of buying and selling -- even in a challenging market. Home transactions can be a very emotional decision for buyers and sellers. I'm honored that people trust my judgment enough to let me be part of such an important purchase in their lives.

Harley: Have you noticed any recent trends in the Columbus real estate market? If so, what are they?

Kathy Greenwell: Buyers are still looking at homes, but they seem to have a paralysis when it comes to decision making.

The fact that there are fewer homes on the market than one year ago, as well as lower new-home inventory, seems to be improving the momentum of existing home sales.

One of the most significant factors is that the relocation buyer market has declined over the past year. Of those that are relocated, fewer have guaranteed buyouts, affecting their buying position. Thus, there is a lack of real buyers.

Last, but not least, the financing piece of this industry is a key issue, including the much-needed restructuring of lending/underwriting guidelines, as well as the cautious approach of the appraisal process. We have not had a market where such a prevailing fear of buying has existed in spite of attractive interest rates.

Harley: What is your best advice for an individual struggling to sell his or her home?

Kathy Greenwell: Homes must be priced correctly, if not aggressively. Sellers must be diligent in the maintenance of interior, as well as exterior. Staging is such an overused cliché; however, I recently listed a home that the seller allowed me to personally stage, and I received an offer in two days.

It's always helpful if sellers understand current market trends so they can list their home at a beneficial time for the entire market. This would help the seller sell his/her home and create a better balance of inventory in the area.

For more information on Kathy Greenwell & The Greenwell Group, check out the Web site at www.Kathy Greenwell.com or call (614) 818-7210.

Harley E. Rouda Jr. is the CEO of Real Living, one of the nation's fastest-growing real estate companies.

Harley E.

Rouda Jr.