Sally Kuzemchak didn't want to be that mom.

Sally Kuzemchak didn't want to be that mom.

But now she's embracing the role.

The Clintonville dietitian wrote on her blog that the snacks served at local children's soccer games "pushed me over the edge."

"Let me tell you about soccer," Kuzemchak wrote on the blog, titled Soccer Mom on a (Nutrition) Mission.

"The CapriSun flows like water at soccer. There are Pringles. And Ritz Bits. And Oreos. And cupcakes. Sometimes Oreos and cupcakes.

"After two years of watching this parade of processed food march onto the field every Saturday morning, I finally spoke up and became THAT mom," Kuzemchak wrote.

"And that's when things got interesting," she said.

"What I'm worried about as a dietitian and a mom is we seem to be creating this connection to kids that if they do something, then they get some kind of treat or reward for it," Kuzemchak said.

"That concerns me, that we're raising this generation of Pavlov's dogs: 'I do this thing, I get my treat.'

"What we do now with kids impacts them for years to come," Kuzemchak said.

"Who among us doesn't remember getting an ice cream after having a great game? I can remember my mom taking me to get candy after I got my hair cut because I hated getting my hair cut."

Kuzemchak, the mother of Sam, 3, and Henry, 7, contacted the older boy's coach to express concerns about the postgame snacks.

With his permission, she emailed parents of Henry's teammates to propose a fruit-only snack policy.

"Though I braced myself for a revolt, the team parents were unanimously positive," Kuzemchak wrote on her blog.

"The kids ate every last piece of watermelon I brought after the first game. No one asked, 'Where are the cookies?' Nobody complained.

"In the following weeks, we had bananas, apples, fruit kebabs and tubs of orange wedges. One mom told me her son was eating strawberries for the first time ever.

"All was right in the world. Or so I naively thought."

When friends of hers with children on other teams in the soccer league attempted to institute similar healthful-snack regimens, the overtures "met with outright hostility," said Kuzemchak on Soccer Mom on a (Nutrition) Mission.

"Two of my friends were all but ostracized from the other team moms for suggesting they do away with Fritos and Kool-Aid," she wrote.

"When I approached the soccer league with my fruit-only policy idea, they said they weren't in the business of telling coaches and parents what snacks they could and couldn't bring.

"When soccer ended and tee-ball season began, I approached the league's board of directors.

"They hated my idea so much they didn't even bother voting on it. Who was I to tell parents what was best for their kids, they wanted to know.

"I was flummoxed."

But Kuzemchak said last week she's not discouraged.

The response to her blog, she said, and in reactions from across the countries to postings she made on Facebook have been overwhelmingly positive -- in the realm of 90 percent.

"I've been uplifted and that has given me reason to promote this further," Kuzemchak said.

"What I realize is that the overwhelming number of parents agree."

Yet, instead of saying they planned to push for healthful snacks, most of those who responded said they wish they could get rid of the unhealthful ones, she said.

"Why can't we?" Kuzemchak asked. "What's stopping us? Why are we letting a few parents dictate what we're doing?

"I like to, while I still can, have some control over the amounts of treats they have," she said. "I know someday that will vanish when they have their own money or whatever."

Some parents who object to being encouraged to offer their child-athletes healthful postgame snacks complain there's no reason to do so if their sons or daughters aren't heavy for their size, Kuzemchak said.

"It's not just about weight," she said. "It's about establishing those food expectations, those eating habits, as kids.

"You can be laying the foundation for heart disease and diabetes and still be what's considered a healthy weight."

Parents who want their children's sports teams to incorporate healthful snacks as part of the experience, Kuzemchak said, should start by trying to get the ear of the coach.

"When the edicts come down from the coach, it's just much more accepted by parents than if it's some random parent," she said.