The German Village Society will head into 2014 with a full complement of staff dedicated to historic preservation and recruiting visitors.
Sarah Marsom recently was hired as the society's historic preservation advocate and Mark Weiss was chosen to fill the role of assistant director of "visitorism."
Marsom, who holds a full-time position, said she's eager to reach out to people in the area to preserve the historic district, build on educational programming and be a preservation advocate for people trying to improve their homes.
She previously held jobs at the Riordan Mansion State Historic Park in Arizona, Old Salem Museum and Gardens in North Carolina and the Henry Ford Estate in Michigan.
"I'm not your typical preservationist," Marsom said. "I don't believe an historic district should be frozen in time.
"I think historic districts should evolve over time while maintaining their historic integrity," she said."So, I was very happy there weren't people in costumes on every block."
A recent graduate of Eastern Michigan University with a master's degree in historic preservation, Marsom said she had been to Columbus several times over the past several months and was continually directed by locals to The Village.
She said the job appealed to her because she wanted to be part of a dynamic scene.
"It was fairly evident the way the job description was written, German Village does not want to be static," said Marsom, 24.
Weiss, meanwhile, is an Ohio State University graduate with a degree in marketing who, up until recently, was immersed in the New York City media world, first in advertising and then working under the umbrella of the NBC news division.
Much of his focus was on digital programming, something he intends to expand for the Society.
Weiss said he wants to raise the society's profile by using available social-media platforms such as Twitter, Facebook and Instagram.
He said he also hopes to bring a new level of engagement to the followers of those outlets.
German Village is fortunate to have a lot to offer, some of it obvious and some more obscure, said Weiss, 27, who is a contract employee who will work up to 25 hours a week.
"It's not hard bringing people down here," he said. "It's attracting people to the hidden gems."
Shiloh Todorov, Society executive director, said the society is heading in "an exciting phase of living our mission, and now we are hiring the right folks to help us execute."
"Mark and Sarah deliver on promises German Village Society has made to our members, donors and partners over the past two years," Todorov said.
"These two bring a great mix of expertise, fresh perspective and appreciation for German Village," she said.
"I'm so pleased to welcome them to the team."