This summer's heat helped spur business for a new frozen-yogurt shop in Westerville.
This summer’s heat helped spur business for a new frozen-yogurt shop in Westerville.
Orange Leaf opened at the end of June in the Northridge Plaza, 750 N. State St. The hot, humid summer days brought in more customers than owners Mike Jones and Maureen, Roger and Brandon Ross expected.
“It was more overwhelming than we anticipated,” Jones said. “We’ve probably had 40,000 people come through in a two-and-a-half-month period. It’s been very crowded.”
Cooler fall temperatures and a return to school for students has meant slower business, but Jones said he expects people to continue to be drawn to the dessert options offered at Orange Leaf.
The yogurt shop offers a rotating lineup of 16 flavors of frozen yogurt and 60 toppings.
Both the yogurt and the toppings range from the healthy — such as plain yogurt and fresh-fruit toppings — to the more decadent —such as brownie-batter yogurt and candy toppings.
Customers help themselves to yogurt and toppings, then pay by the ounce.
“You can be about as creative as you want and find some combinations for people that you really enjoy,” Jones said. “I think the kids, and even the adults, enjoy pouring their own stuff when they come through.”
The owners of Orange Leaf also are working to make their business a supportive member of the Westerville community, Jones said.
Each week, the yogurt shop has “Funday Monday.” For that, a different school group is selected to benefit from 20 percent of the day’s sales, when customers present a flier or mention the group’s name, Jones said.
Orange Leaf also has signed an agreement with Komen Columbus, under which a portion of all sales will go to the group on Sundays in October, which is Breast Cancer Awareness month.
The fundraiser will repeat in May to coincide with Columbus’ Race for the Cure.
“We hope to gross a significant amount,” Jones said.