Local real estate agent Jill Rudler's latest venture pays homage to her roots, in a way.

Local real estate agent Jill Rudler's latest venture pays homage to her roots, in a way.

The Westerville resident, who began her career working in her mother's real-estate office in northeastern Ohio 34 years ago, will open her own real-estate office in the Polaris area early next year.

The Keller Williams franchise is working now to build a team of experienced local agents and support staff. Agents, including Rudler, who have joined the franchise are working through a Dublin office until their Westerville area office opens.

A longtime sales leader for Real Living HER, Rudler said she never imagined opening her own office but was driven to do so, with a team of investors, as a way to allow agents to be more involved in creating and running their own businesses.

"After 25 years, I decided there were opportunities for me and other Realtors like me with a different type of real-estate company," Rudler said. "It's run by the agents for the agents."

Rudler said she was drawn to open a Keller Williams franchise because the company focuses on building quality agents by offering constant training on new techniques and technologies.

Based in Austin, Texas, Keller Williams Realty Inc. is a real estate franchise company with more than 80,000 estate agents operating in about 690 offices North America. It currently is the second-largest residential real estate company in the United States.

"It's vibrant and it's energetic for all people involved, no matter if you're a new agent or if you're an agent like me whose been in business for 25 years," Rudler said. "I want an atmosphere where my team is constantly being trained on new technology. There's just so much opportunity with the training with Keller Williams, and it's consistent and constant."

Keller Williams has been operating in central Ohio for 10 years.

Rudler said everyone who signs on to work in the Westerville office will be licensed.

She said she's also focused on building a team of people who will treat everyone they work with with respect.

The company's belief system will be: "It's win-win or no deal," Rudler said.

"Even though we're in the sales business, it's important to me that our focal point is our integrity," Rudler said.

"As far as I'm concerned, my job is to make sure we grow our business with integrity. We're not looking to get numbers of people in; we're looking at getting high-minded, professional Realtors who want to grow their businesses into businesses worth having."