Rise Brands, the fast-growing company behind 16-Bit Bar+Arcade, Pins Mechanical Co. and the new No Soliciting private bar, is planning to redevelop a century-old 4-story building at 134 E. Long St. in downtown Columbus into its new headquarters.
The total cost of the project is estimated to be $2 million. Columbus officials still need to sign off on the project.
Plans call for the exterior of the circa-1900 building to be restored to match the original historic design.
"It's a building that, ever since I moved to Columbus, I've had my eye on," said Rise Brands founder Troy Allen, a local marketing veteran. "We like taking old buildings and repurposing them. It just worked out really good."
Restoration would include opening up the bricked-up windows and installing new ones, restoring the facade and painting the first floor black to match Pins next door.
The project also includes a raised patio on the north side of the building with parking underneath.
Rise Brands was founded in 2013, growing out of Allen's marketing and advertising firm Elevate Thinking. The company has been off and running ever since.
"We had a pretty good client list and we grew (Elevate) to about 30 people," Allen said. "But it was time to do something different. I wasn't excited to come to work. So we started working on 16-Bit (bar and arcade).
"I never really wanted to be a bar and restaurant owner, but I realized there was a whole other market here that needed a shot in the arm."
Rise Brands opened the first 16-Bit arcade on South Fourth Street in 2014 and has opened locations in Cincinnati and Cleveland, with units under construction in Dublin, Indianapolis and Nashville. He said two more would be announced soon.
The company followed that up in 2016 with its first Pins Mechanical, a bar that features duckpin bowling. A second Pins location opened in 2017 in Dublin, and others are opening in Cincinnati and Nashville.
"We have deals in three other markets for Pins," Allen said. "We will soon have seven of those and eight 16-Bits."
A third concept, No Soliciting private bar, opened recently on Chestnut Street in the same building that Rise Brands currently uses as its headquarters.
Before turning it into a private bar, "it was literally the nicest employee cafeteria ever," he said."I got tricked into opening it. It's just members-only, a really upscale, intimate place where people can sit and relax and have a cocktail."
Another No Soliciting is planned in Dublin, "and we've been asked to do them in Nashville, D.C., and other cities. Developers from out of town see it and fall in love with it."
After Rise Brands moves into its new headquarters, No Soliciting will expand into the rest of the Chestnut Street building.
Rise Brands has 22 employees in its main office, and within the year, it expects to grow to about 35 to 40 workers. Ultimately, the headquarters staff will likely top out at 55 people. Add in the various bar, restaurant and warehouse employees and the whole company will have about 700 workers by 2019, Allen said.
The additional staff will be needed as Rise Brands works on yet another concept -- a quick-serve restaurant idea that will be unveiled later this year.